An interesting note on Whole Foods
The “healthiest diet in the world,” he pointed out, could cost around $200 per month and consist largely of whole grains, beans and fresh produce.
When a conference attendee noted that he often chooses shopping at privately held Trader Joe’s over Whole Foods because it’s cheaper, Mackey disagreed with the comparison.
“They’re a limited-assortment store,” he commented, saying that Whole Foods is able to match Trader Joe’s prices on thousands of items. “Everything you find at Trader Joe’s is a low price, where Whole Foods is a spectrum of prices. That creates the image of Whole Foods being more expensive.”
This is an interview in retaliation of Whole foods being branded as an expensive store
John Mackey, the co-chief executive of Whole Foods Market, is upset with the press for referring to the chain as "Whole Paycheck."
A very telling note on this topic “Who said that all groceries are supposed to be inexpensive? A BMW costs more than a KIA for good reason. All the more power to Whole Foods for being able to differentiate themselves from the pack of "more-of-the-sames."
The “healthiest diet in the world,” he pointed out, could cost around $200 per month and consist largely of whole grains, beans and fresh produce.
When a conference attendee noted that he often chooses shopping at privately held Trader Joe’s over Whole Foods because it’s cheaper, Mackey disagreed with the comparison.
“They’re a limited-assortment store,” he commented, saying that Whole Foods is able to match Trader Joe’s prices on thousands of items. “Everything you find at Trader Joe’s is a low price, where Whole Foods is a spectrum of prices. That creates the image of Whole Foods being more expensive.”
This is an interview in retaliation of Whole foods being branded as an expensive store
John Mackey, the co-chief executive of Whole Foods Market, is upset with the press for referring to the chain as "Whole Paycheck."
A very telling note on this topic “Who said that all groceries are supposed to be inexpensive? A BMW costs more than a KIA for good reason. All the more power to Whole Foods for being able to differentiate themselves from the pack of "more-of-the-sames."
