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Wednesday, April 14, 2010

Mithunda to be the new brand ambassador for Coke?

Well... Not actually (at least not yet). But then who knows?

Mithunda is famous for his unforgettable role of Mr. Krishnan Iyer MA nariyal paaniwala in Agneepath. And this very role of him can earn him the multicrore package to be the brand ambassador for Coke !!!

Because Coke has now decided to get into the "Naariyal Paani" or Coconut Water business !!!

Coconut water is making a splash in the US beverage market, promoted by manufacturers and fans as the healthy way to hydrate.


"It's an exciting category right now," says Arthur Gallego, spokesman for Vita Coco, which recently got an endorsement from none other than the pop singer Madonna.

Coconut water - the liquid found in green, i.e. young, coconuts - has been popular in tropical countries ever since someone figured out how to crack that nut.



And now that Nimboo Pani is sold in India by beverages company you never know when this coconut of a coke will come to India too (and give the real coconuts a run for their money) There is also a chance that even before that happens Vijay Amritraj will bottle the coconut water himself and then use the shell to sell ice cream at wimbeldon !!!